Product Lead - Coagulation Business
roche · Shanghai
Job description
About the role
Roche is looking for a Product Lead in Shanghai to implement a marketing and sales strategy for its coagulation business, aiming to meet established sales and market share targets.
Key responsibilities
- Develop the product and product group marketing plan.
- Carry out activities for the assigned product or product group, including market research, pricing, launching new products, monitoring sales performance and running promotional activities.
- Monitor and analyse domestic and international market trends and competitor activity to identify market opportunities.
- Monitor and analyse product performance and customers.
- Design sales campaigns and sales collateral suited to the target audience.
- Develop and maintain Key Opinion Leaders for the product or product group.
- Complete other projects or tasks assigned by the line manager.
Required profile
- Bachelor's or master's degree in Clinical Medicine or another appropriate science.
- An MBA in Marketing is a plus.
- Proficiency in spoken and written English.
- Product and marketing expertise.
Required skills
- Good command of MS Office applications.
Questions fréquentes
Why are you reporting this job?
Explore further
Salaries, guides and searches in China.
Salaries by job title
Apply in 30 seconds
Enter your email to apply. An account will be created automatically.
By continuing, you accept our terms of use.
Already have an account? Login
A question about this job?
Ask it here: you will get the full job summary by e-mail, right away.
Published 1 week ago
Expires 1 month from now
11 views · 0 interested
Boost your chances
Upload your CV — we will match you with relevant openings.
Analyzing your CV...
roche
Shanghai