Marketing Manager – RBS Cross Board CX
Amazon · Beijing
Job description
About the role
Amazon's Global Stores team is looking for a Marketing Manager to lead the RBS Cross Board CX initiative. You will partner with multiple Amazon teams to design, launch and optimise marketing programmes that improve the customer experience and drive revenue growth.
Key responsibilities
- Collaborate with cross‑functional teams to implement programmes that enhance CX and increase business impact.
- Own merchandising tasks, create event‑driven campaigns and automate end‑to‑end workflows.
- Set and track BU‑level goals, dive deep to identify root causes, and develop scalable solutions.
- Design, track and optimise on‑site, email, outbound and GTM initiatives, including Amazon‑wide events and cross‑category placements.
- Analyse customer behaviour (search, browse, purchase) to inform marketing plans.
- Engage stakeholders, manage campaign life‑cycles and ensure continuous improvement.
Required profile
- 4+ years of professional marketing experience (non‑internship).
- Proven ability to use data and metrics to drive improvements.
- Experience building, executing and scaling cross‑functional marketing programmes from concept to completion.
- Background in creating promotional material for owned & operated channels.
Required skills
- Advanced Microsoft Excel (macros, charts, pivot tables).
- Tableau for data manipulation and visualisation.
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Amazon
Beijing