Creative Group Head

About the role

Dentsu Aegis Network China is looking for a Creative Group Head based in Shanghai (Haisu Plaza) within the Dentsu Mcgarrybowen China brand. The role brings ideas to life through a comprehensive use of language and the written word, thinking holistically across all creative channels of a consumer experience. It involves developing language and copy in short and long form to set the tone of ideas, mentoring junior team members and encouraging learning.

Key responsibilities

• Write narratives, scripts, storyboards, annotations and treatments
• Express ideas clearly, on brand, on message and targeted to the audience
• Present ideas to the wider internal team and occasionally to clients externally, with structure and parity
• Understand brand continuity, brand guidelines and brand positioning
• Support the effective use of technology to solve business problems
• Contribute work to pitches
• Drive and define quality of briefs, regular reviews, feedback channels, creative quality and collaboration
• Proactively identify opportunities for creative work for clients, with guidance from seniors and directors
• Execute creative concepts together with the Art Director at the direction of the creative director