Creative Group Head
dentsuaegis · CHN-Office-Shanghai-Haisu Plaza
Job description
About the role
Dentsu Aegis Network China is looking for a Creative Group Head based in Shanghai (Haisu Plaza) within the Dentsu Mcgarrybowen China brand. The role brings ideas to life through a comprehensive use of language and the written word, thinking holistically across all creative channels of a consumer experience. It involves developing language and copy in short and long form to set the tone of ideas, mentoring junior team members and encouraging learning.
Key responsibilities
- Write narratives, scripts, storyboards, annotations and treatments
- Express ideas clearly, on brand, on message and targeted to the audience
- Present ideas to the wider internal team and occasionally to clients externally, with structure and parity
- Understand brand continuity, brand guidelines and brand positioning
- Support the effective use of technology to solve business problems
- Contribute work to pitches
- Drive and define quality of briefs, regular reviews, feedback channels, creative quality and collaboration
- Proactively identify opportunities for creative work for clients, with guidance from seniors and directors
- Execute creative concepts together with the Art Director at the direction of the creative director
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dentsuaegis
CHN-Office-Shanghai-Haisu Plaza
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