Product Manager (Medical Devices)
Coloplast A/S · Beijing
Job description
About the role
Coloplast is seeking a Product Manager to own the full lifecycle of new medical device product lines in China, from strategy and launch to growth and optimization. You will work in a collaborative environment where your commercial thinking directly impacts user outcomes and business performance.
Key responsibilities
- Develop holistic product strategy and launch tactics for new product lines in the Chinese market.
- Create positioning, messaging, and market segmentation to target key audiences.
- Design KOL and speaker engagement plans to drive technology awareness.
- Conduct insight collection on clinical needs and competitive landscape.
- Formulate pricing strategies across hospitals and consumer channels.
- Prepare launch excellence plans with KPIs, sales tools, and training programs.
Required profile
- Bachelor’s degree (master’s degree a plus).
- More than 5 years of product management experience in multinational pharmaceutical or medical device companies.
- Strong English communication skills, both written and verbal.
- Highly self‑motivated and able to work independently.
Required skills
- Excellent presentation skills, proficient in MS Office applications.
- Strong analytical abilities.
- Good interpersonal skills.
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Coloplast A/S
Beijing