Portfolio Manager - Cleaning Machines

About the role

Diversey's Shanghai subsidiary, Diversey Cleaning Technology (Shanghai) Co., Ltd., is hiring a full-time regular Portfolio Manager for its cleaning machines business. The role sits within the PPML department in Minhan, Shanghai, and reports to the Marketing and Product Management Lead, North Asia-Institutional Solutions. It combines market analysis, product launches and digital marketing leadership.

Key responsibilities

• Deeply understand the China BTB and BTC markets and the company's competitive position, then develop portfolio strategies and an annual plan
• Analyze portfolio performance against key metrics, draw conclusions and recommend actions based on market trends
• Launch innovations, build their value proposition and drive implementation in North Asia with Sales, KAM and the global TASKI team
• Create a product launch package for key innovations and support sales in developing key customer implementations
• Ensure local adoption of the North Asia marketing calendar and work with the local sales force and customers on value propositions, solutions and programs
• Create literature such as brochures and spec sheets, including relevant translations
• Lead the digital marketing plan, set up and manage the website and WeChat, and develop and run marketing communications

Required profile

• Bachelor's degree or above, majoring in cleaning machines or marketing
• At least 3 years of experience in BTB/BTC, including product and brand communication
• Experience in cleaning machines, especially hotel, BSC, retail or manufacturer industries, is an advantage
• Good experience with dosing and dispensers is an advantage
• Fluent English and good office skills