Marketing Executive – AFH

About the role

The Marketing Executive will support the line manager in delivering end‑to‑end marketing solutions across both B2B and B2C channels for the AFH portfolio. The role focuses on commercialising culinary innovations and executing integrated marketing campaigns.

Key responsibilities

• Support the development and commercialisation of culinary innovations, including recipe development, consumer validation, product briefing, and launch execution.
• Execute integrated marketing campaigns across B2B and B2C touchpoints such as social communication, trade events, customer activations, and experiential programmes.
• Monitor project performance and consumer feedback, generating insights and recommendations for future optimisation.
• Manage marketing activity budgets, purchase orders, and agency operations to ensure effective resource utilisation.

Required profile

• Bachelor’s degree or higher.
• 2–4 years of marketing experience in leading multinational food & beverage companies.
• Proven experience in integrated marketing campaign execution, covering digital communication, social media, events and shopper activation.
• Strong project‑management skills with the ability to handle multiple projects and tight deadlines.
• Excellent communication and presentation abilities.
• Proactive, detail‑oriented, execution‑focused with a strong sense of ownership.
• Passion for food, culinary trends and consumer experience.
• Fluent in English.

Required skills