MPN Marketing Lead – Shanghai/Beijing

About the role

The MPN Marketing Lead will drive the brand strategy for the MPN portfolio within Takeda's OBU, ensuring alignment with business objectives and delivering impact for patients. This senior role partners closely with cross‑functional teams to translate market insights into effective marketing programs.

Key responsibilities

• Lead development and execution of the MPN brand strategy to maximize growth and patient impact.
• Manage product lifecycle, launch excellence, and ongoing brand initiatives.
• Translate market insights into marketing programs and customer engagement strategies.
• Collaborate with Sales, Medical, Market Access, Public Affairs and other functions to ensure seamless execution.
• Monitor market dynamics, competitor activity and customer needs to generate actionable insights.

Required profile

• Bachelor’s degree or higher in Medicine, Pharmacy, Life Sciences, Marketing or related field.
• 8+ years of pharmaceutical industry experience, including marketing, brand management or commercial strategy.
• Strong strategic thinking and business acumen with a proven track record of successful brand plans.
• Excellent stakeholder management and ability to influence without direct authority.

Required skills