Retail Key Account Manager
麦肯食品 · Shanghai
Job description
About the role
The Retail Key Account Manager will lead the development and execution of strategic partnerships with major new‑retail platforms in China, such as Hema, DingDong and Meituan Xiaoxiang. Reporting to the Retail team, you will be responsible for driving business growth, managing end‑to‑end account operations and coordinating product launches to expand the company’s potato‑based product portfolio.
Key responsibilities
- Develop and nurture strategic relationships with buyers and category managers of key retail accounts.
- Create and implement detailed account plans to increase share and open new accounts.
- Collaborate with internal Marketing and R&D teams on category development and innovation.
- Oversee listing, promotions, sales forecasting and monthly performance monitoring.
- Negotiate trading terms, annual contracts and manage promotional execution.
- Handle consumer complaints and feedback, ensuring timely resolution.
- Track competitor activities and market trends to inform strategy.
Required profile
- Bachelor’s degree.
- 10+ years of experience in retail buying, FMCG sales or marketing, preferably in the frozen food category.
- Proven track record with new‑retail customers in China.
- Strong commercial acumen and negotiation capabilities.
- Fluent English communication skills.
Required skills
- Advanced Excel for data analysis.
- PowerPoint for presentation preparation.
Questions fréquentes
Why are you reporting this job?
Explore further
Salaries, guides and searches in 中国.
Salary: Key Account Manager Based on 14 job offers in 中国Salaries by job title
Apply in 30 seconds
Enter your email to apply. An account will be created automatically.
By continuing, you accept our terms of use.
Already have an account? Login
Boost your chances
Upload your CV — we will match you with relevant openings.
Analyzing your CV...
麦肯食品
Shanghai