Publisher Business Development Executive - China

About the role

Xapads Media is expanding its presence in China and is looking for a Publisher Business Development Executive to join its growing team. The role focuses on identifying, onboarding and nurturing publisher relationships to strengthen the supply network across display, in-app and video inventory. It suits someone who has strong relationships with direct publishers and mediation partners and understands RTB mechanisms and integrations.

Key responsibilities

• Develop and maintain strong relationships with direct publishers, app developers and mediation partners.
• Identify and onboard new publisher partners for RTB integrations to expand the global supply inventory.
• Work with internal technical teams to ensure smooth integration and optimization of publisher traffic.
• Monitor performance metrics, identify revenue opportunities and optimize publisher yield.
• Stay up to date on the latest trends and technologies in the programmatic and RTB ecosystem.

Required profile

• 2-3 years of experience in Publisher Business Development or Programmatic Supply Management.
• Strong network and relationships with direct publishers and mediation partners.
• Solid understanding of RTB and programmatic ad integration mechanisms.
• Ability to work independently and manage multiple partnerships.
• Excellent communication and negotiation skills in English and Mandarin.

To apply, send an email with your resume and any additional details you wish to share.