Key Account Manager – UGG

About the role

We are seeking a Key Account Manager for the UGG brand to drive sales and margin growth across retail and wholesale channels in China. You will manage distribution partners, execute brand strategy, and collaborate with internal teams to maximise performance.

Key responsibilities

• Develop and implement the sales strategy for UGG in China, ensuring revenue and margin targets are met.
• Identify and pursue growth opportunities, new product categories and distribution channels.
• Coordinate forecasting, buying, logistics and inventory control with demand planning and operations teams.
• Lead seasonal trade shows, negotiate purchase orders and manage retailer agreements.
• Work closely with product, marketing and training teams to align sell‑in packages, visual merchandising and promotional activities.
• Maintain strong relationships with Deckers brand personnel, regional offices and key retail partners.
• Travel across major Chinese cities to assess market potential and convert prospects into revenue.

Required profile

• Proven experience in sales, key account or channel management within the retail or wholesale sector.
• Demonstrated ability to achieve revenue, margin and profitability objectives.
• Strong understanding of the Chinese market and distribution landscape.
• Excellent communication and relationship‑building skills with internal and external stakeholders.
• Willingness to travel frequently across China.

Required skills